Disney’s C.E.O., Bob Iger, recently weighed in on Georgia’s initiative to ban abortions after 6 weeks; the point at which a fetal heartbeat can be detected. He and a bevy of very important Hollywood script-readers lent their moral bona fides to Georgian politics, threating to boycott the state if baby killing was pulled from the menu. Mysteriously, while attacking male lawmakers for being part of this legislation that was ultimately signed off on by a woman, no one mentioned that as the most entitled white man around, Iger should have zip-a-dee-doo-dah to say about this issue. Isn’t that what we’re told?

Perhaps Iger and his buddies should sit down and have a heart to heart with the company’s C.F.O. and discuss the wisdom of marginalizing a state because they are standing in the way of eliminating large swaths of their target demographic. Granted, Disney is a juggernaut riding the waves of a brilliant visionary whose ambition was to provide wholesome entertainment to children and their families, but the whole thing can sink 20,000 leagues under the sea if Iger allows Planned Parenthood to get their tentacles into this. As we’ve seen with the acquisition of the Marvel Universe, there are already indications that Avengers Endgame came just in the nick of time before wokeness leads the downward momentum Iger is courting through this move. With everything becoming so polarized, one can’t help but feel that Iger might be one finger snap away from wiping out half of his audience.

Some details that Iger and his ilk appear to miss is that the abortion issue is not divided along lines of sex or even race, but ideology. Disney can move increasingly in the direction of less family-friendly fare to play to their coveted progressive peers, but this would undercut the foundation of the business model that guided them from the outset. Conservatives are more likely to be the families that they should be wooing and this virtue signaling won’t convince the virtuous. If they want to pander to the increasingly childless left, they would need to go darker; a move that would show contempt for and alienate conservatives and Christians.

Disney is snookering themselves into a Faustian bargain they chose to broker unnecessarily. It’s not like anyone was forcing Disney into a corner here. They are not a political organisation unless they volitionally take on this role and no one was waiting for them to weigh in on this issue. They had no reason to enter into a culture war, but apparently decided that there was a rake that absolutely needed to be stepped on.

I have a feeling that Iger and the growing cacophony of pro-abort voices don’t realise that they are increasingly out of touch with their audience. Abortion has always been a dicey proposition to defend which is exactly why the euphemistic label of “choice” was – excuse the pun – adopted as cover. This was always nothing more than a cynical attempt at borrowed valour by claiming to defend a principle they routinely prove their neither believe in nor comprehend. If subterfuge is a precondition of winning people over, you might want to keep a low profile.

Disney has simultaneously been losing touch with their origins while failing to keep pace with the shifting cultural zeitgeist. Having told men to sit down and shut up, women have become the dominant voices for the cause of life. It’s a tough sell insisting that women want to lose their rights to reproduction, privacy and personal agency. The fraudulence of these histrionic bromides is becoming increasingly obvious as the inherent contempt for children and domesticity is becoming ever more blatant. More people are wondering why there are so many young males shouting down peaceful women and children and start to question whether, just maybe, these putative feminists may just have a dog in this fight for childless uncommitted sex. Young people are paying attention and it is clear that vapid slogans and sophistry doesn’t evoke the same sentimental charm it did for their hippie predecessors. Gen Xers have seen the me generation turning into angry, embittered and lonely seniors and want no part of it.

Pro-life momentum is growing just as the hollow death cult of the secular left has been doubling down; moving from the comparatively modest chant of “safe, legal and rare” to “shout your infanticide.” With powerful stories like “Gosnell” and “Unplanned” revealing the dark underbelly of the abortion industry and its adherents, it’s getting much harder for them to bilk the public. The fantasy narrative that the unborn is nothing more than a clump of cells earns 4 Pinocchios. Also, trying to spin the idea that keeping a baby “comfortable” after surviving an abortion attempt until the mother and doctor can have the “infanticide discussion” works only on people with a seared conscience.

In the aftermath of the videos exposing Planned Parenthood’s sale of body parts, one of the conspirators commented that they were hoping to use the money from the sales to buy a Lamborghini. What leaped to my mind was the villain who ranks as potentially the evillest of them all – Cruella De Ville – wanting to “repurpose” the cute little dalmatian puppies into a fur coat for herself. What a fitting indictment of this Disney exec who was so outraged at the notion of a state passing a bill to protect these innocent lives while saying nothing against the state laws in New York and Virginia that blow past all the signposts to full out infanticide. Iger is making a calculation and that I believe he will come to regret. I know that a backlash is already brewing and he may well rue this decision to tarnish Walt Disney’s sterling reputation by dragging it through the blood.